|It also doesn't say that Incentive Reward Center is in fact a Florida business entity called Theuseful.com, which is in fact a fictitious business name registered by another Florida business entity called NiuTech.|
As for NiuTech, the Better Business Bureau says the company has an "unsatisfactory record ... due to unanswered complaints concerning advertising and delivery issues."
Eddie Anazagasty, a spokesman for the Better Business Bureau, said 177 complaints against NiuTech have been lodged by consumers during the past three years over difficulties in obtaining promised goods like iPods and laptop computers.
"That's a lot," he said. "And the company hasn't responded to us. Those aren't good signs."